Within two months, Terex Aerial Work Platforms (AWP) Changzhou plant will celebrate the production of the 1,000th Genie GS-1330m scissor lift, introduced globally in early 2019, manufactured in the factory. This milestone is a testament to the great success of the facility's production capabilities in China and shows the brand's capacity to ramp-up production to meet high global demand for this product.
Terex Aerial Work Platforms
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Following Terex Corporation's release of its first quarter 2019 results, Terex Aerial Work Platforms (AWP) is pleased to share these, along with its segment-specific results. Terex Corporation announced first quarter 2019 net sales of $1.1 billion, up 2 percent versus the first quarter of 2018. Backlog also increased by 2 percent versus a strong Q1 2018 comparison, to $1.7 billion, with global markets for all product categories generally stable at healthy levels.
Anticipating an increase demand for used aerial equipment in North America, Genie has expanded its used equipment team to support customers' needs and market growth. Led by Mitch Ely, Genie Director of North American Services, Terex AWP, the team includes Kevin Spencer, Marcy Lemin and Scott Sensenbrenner in the field and is supported by a dedicated used equipment inside sales team at the factory.
Terex Corporation reported strong second quarter 2018 sales of $1.4 billion, up 19% versus Q2 of 2017, with increased sales and backlog in all three business segments. The results were driven by continued implementation of the company's Execute to Win business strategy and its focus on meeting the growing needs of customers during a period of broad-based growth.
To help customers recovering from the damage done during the flooding following Hurricane Harvey, Terex AWP has sent three teams of product support specialists to travel throughout Texas to work with customers to assess the condition of the Genie equipment in their rental fleets. Also to assist with recovery efforts, Terex AWP issued Water Damage Repair Checklists for Genie booms, scissors and telehandlers to all customers in the area.
Continuing to focus on providing excellent customer support and service, Terex AWP has named Mitch Ely to the role of Genie Director of Customer Satisfaction and Reconditioning based in Redmond, Wash. Ely's new role will consist of leading the Genie customer satisfaction, reconditioning, used sales and service training teams for Terex AWP. Ely will report to Bob Bartley, Genie Senior Director of Product Support and Service Solutions, Terex AWP, in this position.
Terex Aerial Work Platforms (AWP), a business segment of Terex Corporation, has realigned its management team to better serve customers. The changes, which take effect October 1, 2010, establish local management teams supported by a global infrastructure that reinforce Terex AWP as the clear global leader in work-at-height products.
“The environment for the aerial work platform industry is beginning to improve,” said Tim Ford, President, Terex AWP, “and as the global economy gains strength, we need to be more flexible, responsive and local.
Traditionally strong aerial markets like North America and Europe are recovering and developing markets are accelerating their use of powered access equipment. 2011 and 2012 look like they will bring better times for our industry.”
Ford continued, “Customers who buy Genie branded products have come to expect exceptional quality, high returns on invested capital and local support that is always available. Our organizational realignment emphasizes these three areas. As a market leader, it is vital that we leverage the strength of being global while presenting ourselves to customers as a local company in each market we serve. With last year’s opening of distribution and logistics operations in North Bend, Wash. and Roosendaal, the Netherlands, along with the anticipated fourth quarter start-up of a production facility in Changzhou, China, Terex AWP is investing globally to ensure customers around the world receive the same level of service, with products produced in local factories and sold and serviced by local staff.”
As part of the reorganization, the following reassignments will occur:
Matt Fearon has been appointed Vice President and General Manager, AWP Americas. Matt was most recently Vice President and Managing Director for Europe, Middle East, Africa and Russia (EMEAR). In this newly created role, Matt will have full operating responsibility for AWP operations in North and South America, including sales, product development, manufacturing and aftermarket support. Matt brings 25 years of industry experience and leadership to this newly created position and has a strong background in product development and manufacturing. Fearon will be based in Redmond, Wash.
Joe George, formerly Vice President Global Sales & Customer Care, has been named Vice President and Managing Director, AWP EMEAR. Joe will be based in Terex Corporation’s European office in Schaffhausen, Switzerland. As a global executive, having lived and worked in Asia, Canada and the U.S. George brings 32 years of general management experience to his new position and will have responsibility for AWP European based operations, including sales, distribution engineering and manufacturing.
XS Koo, who is based in Hong Kong, remains in his current role as Vice President and Managing Director, Asia Pacific. All operations in Asia, including the anticipated fourth quarter start up of Terex AWP’s Changzhou, China facility, are under his leadership. Having worked for leading global multinational companies for over 20 years, Koo brings an expert understanding of Asian markets.
Siva Balakrishnan has accepted the newly created position as Vice President and General Manager, AWP Market and Channel Development. A critical element to supporting Terex’s growth over the next several years will be to develop new products and services that augment our traditional offerings to retail rental operators. In this role, Balakrishnan will retain operating responsibility for AWP’s 14 service centers and two refurbishment centers, while bringing his 16 years of global experience to identifying and developing new revenue streams and channels of distribution.
Paul Caldarazzo has been appointed as Vice President, AWP Globalization. Having been with Terex since 1999, Paul brings a deep knowledge of lean manufacturing, production, after market and supply chain operations. In this new role, Caldarazzo will develop and deploy global strategies for engineering, supply chain and production as well as provide business wide leadership for the Terex Business System, the operating system that is based on lean manufacturing principles.
“We can’t yet declare victory over this violent and deep downturn, but its grips are loosening,” said Tim Ford, President, Terex AWP. “As I look ahead, I am more optimistic than ever that Terex has a very bright future. These organizational changes will be a catalyst that enables us to move ahead aggressively in support of new growth.”