Hitachi Construction Machinery Americas names Sonosuke Ishii as new chair

Sonosuke Ishii has been named as chair of Hitachi Construction Machinery Americas Inc. (HCMA), where he will look to continue growing the company through products, services, and solutions.

"It has been the dream for many years for Hitachi Construction Machinery (HCM) to explore its own business in North America and Latin America," says Ishii. "Together with our factories in Japan, HCMA and HCMA dealers – as our most important partners – will deliver viable solutions throughout the Americas."

Ishii brings forty years of experience and business knowledge with HCM that will enable close collaboration between HCM and HCMA.

All Hitachi Construction Machinery Group (HCM Group) employees operate under shared values which are underpinned by three ideas: taking on challenges; understanding customer needs; and taking communication initiative, including reporting, liaising, and consulting.

Ishii started in sales and progressed to sales management and leadership positions within HCM. He has served as president of Hitachi Construction Machinery Eurasia sales, president of the mining group, vice president and executive officer, and senior vice president and executive officer.

Ishii takes the reigns from Masaaki Hirose, who took a new role as executive officer at HCM in Japan. While he was chair of HCMA, Hirose helped to structure the company under the HCM way of business, increase the visibility and awareness of the Hitachi brand in the construction market and to grow market share in the Americas.