Trail King appoints Ty Hanten as new vice president of sales and marketing

Trail King Industries has promoted Ty Hanten to VP of sales and marketing.

As VP of sales and marketing, Hanten will lead development of strategic sales plans based on company goals to promote sales growth and client satisfaction for the organization. Specific responsibilities include business and market development and strategic direction for promotion and advertising. He will also oversee the district sales managers, team development/hiring and revenue growth.

Current VP of sales and marketing, Rick Farris, will retire from Trail King after 37 years. With this pending retirement, Hanten will immediately assume leadership responsibilities during this transition.

"Ty's unparalleled drive and experience will undoubtedly promote the continued success of Trail King and the sales and marketing team," said Joe Kolb, Trail King president. 

Hanten brings over 30 years of experience in leadership at Trail King to this role. He has served most recently as the Director of customer service at Trail Kind and began his career fresh out of high school as a night welder at Trail King's Mitchell, South Dakota, facility. Hanten assisted with the transition when Trail King acquired companies Ti-Brook and Red River, relocating both times to help manage the process. He has continuously improved the customer experience with roles overseeing operations, quality, customer service, and delivery.

"I am looking forward to continuing the growth of the company and to build upon the strong foundation that has been laid over the years," says Hanten.

Hanten will be based out of Trail King's West Fargo, North Dakota, location.