Watch Mack's Anthem models move truckloads of wine in latest RoadLife episode
Mack Trucks has released the sixth episode of its RoadLife 2.0 series highlighting Bronco Wine Company, a family-owned winery
Mack Trucks has released the sixth episode of its RoadLife 2.0 series highlighting Bronco Wine Company, a family-owned, Ceres, California-based winery with brands sold in more than 90 countries. Whether moving grapes from the vineyard, transporting bulk wine to bottling facilities or delivering cases to distribution centers and customers, Bronco Wine Company depends on its Mack Anthem models to maximize payloads and keep its wine flowing.
The RoadLife team visited Bronco Wine Company during crush season, a very busy time between August and November when truckloads of grapes are coming in from the vineyards. Once processed, the grape juice begins its transformation into wine, eventually winding up in wine glasses around the county.
As one of the largest winemakers in the U.S., Bronco Wine Company's facilities are located throughout California, meaning the right trucks were needed to keep operations working. Featuring optimized aerodynamics for improved fuel efficiency, Anthem delivers a mix of durability in a lightweight package, making it ideal for weight-sensitive applications like Bronco Wine Company's.
"They were looking for lightweight trucks in a spec that fit their needs," said Robert Tennies, Mack Trucks sales manager at Western Truck Center. "They wanted to build the tankers as big as possible to haul the biggest payloads from point A to point B."
Additional RoadLife 2.0 episodes will premiere throughout the summer.
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