American Rental Association (ARA)

1900 19th Street
Moline, IL
US, 61265-4179

About ARA:

The American Rental Association, Moline, Ill., is an international trade association for owners of equipment rental businesses and the manufacturers and suppliers of construction/industrial, general tool and party/event rental equipment. ARA members, which include more than 10,000 rental businesses and more than 1,000 manufacturers and suppliers, are located in every U.S. state, every Canadian province and more than 30 countries worldwide. Founded in 1955, ARA is the source for information, advocacy, risk management, business development tools, education and training, networking and marketplace opportunities for the equipment rental industry throughout the world.

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Telematics

Skyjack's ELEVATE off-highway telematics solution takes home LLEAP Award

This is the 13th year for these awards, and their focus is to shed light on noteworthy innovations that propel the industry forward.

Skyjack took home a Leadership in Lifting Equipment and Aerial Platforms (LLEAP) Award last month. The OEM's off-highway telematics solution, ELEVATE, won in the category of OEM Features or Essential Components. The mobile first solution was launched in early 2018 and Skyjack says that it has since garnered attention from rental companies and associations worldwide.

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Industry News

The American Rental Association releases new strategic plan

The ARA board of directors met for a two-day session led by a professional facilitator to discuss common issues within the industry and discover common themes in which action plans could be developed around.

To better support the success of its members and advance the equipment and event rental industry, the American Rental Association (ARA) has released a new industry-wide strategic plan that will drive program initiatives over the next three years. This is the first revision to ARA's strategic plan in more than a decade.

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Industry News

North American rental revenue forecast to surpass $71 billion in 2022

“We continue to see strong growth in rental revenues through 2018 and into 2019 due to the strong performance of the U.S. economy,” says John McClelland, Ph.D., ARA vice president for government affairs and chief economist.

The American Rental Association (ARA) five-year forecast updated in late October now forecasts equipment and event rental revenues in North America to exceed $71.7 billion in 2022, including $65.4 billion in the United States and $6.3 billion in Canada.

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Industry News

The American Rental Association rebrands to reflect industry changes

The American Rental Association rebrands to reflect industry changes

For the first time in more than 40 years, The American Rental Association (ARA) has unveiled a new brand identity to reflect the evolution of the equipment and event rental industry. The move is part of an extensive branding initiative designed to carry the association forward in better serving its members and representing a community of equipment and event rental professionals.

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Industry News

Canadian equipment rental revenue expected to reach $5.35 billion in 2018

Canadian equipment rental revenue  expected to reach $5.35 billion in 2018

In its latest five-year forecast, the American Rental Association (ARA) expects equipment rental industry revenue to continue to grow consistently in the United States over the next five years, resulting in total revenue of $59.6 billion in 2021. According to the ARA Rental Market Monitor™ five-year forecast updated in February, total rental revenue in the U.S. is expected to grow by 4.5 percent in 2018 to reach $51.5 billion, 5.6 percent in 2019, 5 percent in 2020 and 4.4 percent in 2021. The February forecast is identical to the previous forecast released in November 2017 for 2018, with slight upticks in the expected revenue growth rates for 2019 through 2021.

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Shows & Events

What to see at The Rental Show 2018 Part 4

Perkins will highlight their Syncro 1.7- and 2.2-litre compact engines.

The Rental Show is the American Rental Association's annual convention and trade show for the equipment rental industry. It features construction/industrial equipment, general tool/light construction equipment and party/special event equipment. The Rental Show 2018 will be held in New Orleans, Louisiana, from February 19 to 21. Check back with Heavy Equipment Guide throughout the week leading up to the show for continuing coverage. The following is a selection of what exhibitors will be highlighting at The Rental Show.

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