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Case IH leadership to join OEM panel discussion at 2026 AED Summit

The panel will provide insights into the future of equipment manufacturing, distribution, and innovation across the industry

A large seated crowd at a trade show
The AED 2026 Summit will welcome Curt Koffey, CASE IH vice president North America at CNH Industrial America LLC, to the OEM leaders panel. Associated Equipment Distributors

Associated Equipment Distributors (AED) has officially welcomed Kurt Coffey, vice president of Case IH North America at CNH Industrial America LLC, to the lineup of panelists for the OEM Panel Discussion at the 2026 AED Summit, taking place January 19 to 21 in Dallas, TX. 

Coffey joins an impressive group of top equipment executives for what promises to be one of the most impactful sessions of the Summit. The panel will provide attendees with invaluable insights into the future of equipment manufacturing, distribution, and innovation across the industry.

Coffey's experience make him a great fit to lead the industry 

Coffey has spent his career supporting farmers and equipment users through leadership and product innovation. Raised on a family farm, he understands firsthand the challenges and opportunities facing today's equipment users.

Before taking on his current role, he led marketing for Case IH globally and held executive positions in parts and service at CNH Industrial. He also brings experience from past roles in both the finance and agriculture sectors, including time at Country Financial and Monsanto. Coffey holds a degree in agricultural business from Illinois State University and serves on both the Association of Equipment Manufacturers (AEM) Board of Directors and the AEM Ag Sector Board.

"With his deep roots in agriculture and his commitment to customer-focused innovation, Kurt brings a valuable perspective to this panel," said Brian P. McGuire, AED president and CEO. "His leadership at Case IH and experience across multiple sectors of the equipment industry will enrich the conversation and benefit all in attendance." 

OEM Panel Discussion at the 2026 AED Summit 

Moderated by Marc Johnson, principal at Pinion, the panel will now feature six industry leaders:

  • Rod Bull, CEO, Komatsu North America Corp.
  • Scott Young, president and head of region North America, Volvo Construction Equipment
  • Michael Ballweber, president, Doosan Bobcat North America
  • Andrew Ryan, president, LiuGong North America
  • Todd Stucke, executive officer, Kubota Corporation
  • Kurt Coffey, vice president, Case IH North America, CNH Industrial America LLC

The OEM Panel will take place during a Summit filled with high-profile speakers and programming, including a keynote interview with Ambassador Nikki Haley, and presentations by First Sergeant Matt Eversmann (Ret.) of Black Hawk Down fame, and Lauren Saidel-Baker, economist at ITR Economics.

The 2026 AED Summit brings together dealers, manufacturers, and service providers for networking, education, and strategic insights, with more than 40 expert-led sessions and over 200 exhibitors.

Company info

600 W. 22nd Street, Suite 220
Oak Brook, IL
US, 60523

Website:
aednet.org

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700 State Street
Racine, WI
US, 53404

Website:
caseih.com/Pages/Welcome.aspx

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