For John Deere, 2021 marked a change in how customers can choose their equipment, with the goal of making it easier to select a machine based on the buyer's needs. The company's new tiering strategy, rolled out with its utility wheel loaders, will give a choice of three machine levels: G-tier, P-tier and X-tier. G-tier offers practical, economical machines, while P-tier offers more features, and X-tier brings more technology, performance and innovation. Buyers can modify their machine within each tier to ensure that they get the right machine for their level of operation in a price range that makes sense for them.
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