Manitou Group launches new brand dedicated to attachments
Manitou Group is launching a new brand dedicated to its attachments offerings: "Manitou Group Attachments" is intended to simplify and harmonize the attachments offerings for users.
As a continuation of its program to streamline and optimize its offering, Manitou Group has decided to rename its global attachment line two months after achieving this harmonization with its spare parts.
Now designated under the "Manitou Group Attachments" brand (previously Edge and Manitou), attachments designed in Italy, the United States, and India are adapted to the many markets targeted by the group. In particular, the offering addresses agriculture, construction, mining, or logistics applications.
This single brand will equip the forklifts, telehandlers, compact loaders, articulated loaders, and backhoe loaders manufactured by the group for the three brands: Manitou, Gehl, and MustangbyManitou.
Wim Roose, Global Product Line Manager for attachments, explains this change: "Our goal is to respond to all of our users' needs in a more coherent way. Providing a complete solution with quality service and the perfect attachment for their needs is our priority. Thanks to our design office, which is dedicated entirely to attachment design, we are able to respond to all requests, including on the niche markets."
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