Morbark honours eight dealers with Gold Tier status
Morbark has recognized seven Tree Care dealers and one Industrial Products dealer with Gold Tier status for 2019, based on their performance during 2018.
"Our Gold Tier dealers provide customers with more than just our high-performance equipment; they help them grow and maintain their businesses with their expertise, local knowledge and support," said John Foote, Morbark Senior Vice President, Strategy and After-Market Services. "Our customers' success is Morbark's success, and our dealers are integral to helping our customers succeed. These dealers are the best of the best."
Morbark dealers are reviewed and scored annually on their customer service, business plan, equipment and parts sales, service and warranty process, marketing efforts, and much more. The companies earning Gold Tier status are truly exceptional in all scoring aspects, and all but one of these dealers - a relatively new Morbark dealer - have been awarded the honor previously.
For Tree Care: Alexander Equipment earned Gold Tier status for the seventh consecutive year, Bobcat of Buffalo was honored for the fourth straight year, and Commercial Outdoor Machinery (a division of Stevens Products, Ltd., under which name they have been previously recognized) was awarded for a third straight year. Schmidt Equipment earned the honor six of the previous seven years, ESSCO Distributors received Gold status two out of the past three years, and Marshall Machinery was honored in 2016. Correlli Inc., which joined the Morbark dealer network late in 2016, earned its first Gold Tier award.
For Industrial: L.C. Whitford earned its third straight Gold Tier dealer award in the Industrial Products category.
"Our dealers complete a rigorous review process, which includes a series of annual and quarterly reviews that measure performance on various aspects of our businesses," said Foote. "Morbark constantly works with our dealers to improve this process. We're proud to recognize these dealers who are as devoted to excellence and continuous improvement as Morbark is."