OTR manufacturer Magna Tyres Group expands to Canada and USA

Magna Tyres Group is expanding its worldwide network of offices and distribution, starting with an office near Toronto, Ontario. This opens up an entire new market which makes it possible for even more clients in Canada and the US to acquire premium quality Magna Tyres products. Michael de Ruijter, CEO of Magna Tyres Group, comments: "We took a great deal of care in choosing this location for our new office. It will further strengthen our commitment to all customers in the region and is an opportunity for close daily cooperation."

Rapid growth in recent years made expansion necessary to provide support locally on a 24/7 basis. Clients in the area will benefit from closer and even more personalized attention, while product availability increases because stocks can be locally maintained. The objective is to increase the market share, focus on improving customer relationships and satisfaction in this high potential region. The new office is the next step in the worldwide expansion of what Magna Tyres states is the fastest growing OTR company in the world. 

Alex Vitale has been appointed as general manager of the new Canada regional office. He is an accomplished leader with 20 years of experience in general management, sales and marketing in the tire industry for some of the major A-Brands. With his profound knowledge of international business, broad knowledge of the tire industry, he is the perfect person to lead Magna Tyres expansion into the North American market.