Haulotte North America held Open Days 2018, a customer event for U.S. and Canadian customers at their Virginia Beach, Virginia, location October 17 – 18. The event included education, hands on machine demonstrations including an obstacle course, and the opportunity to be the first in the U.S. and Canada to test drive the new 100 percent electric architecture boom lift.
"We invited 40 customers from 20 companies to join us for two days at our U.S. headquarters, and we are very pleased with the outcome of the event," said, executive managing director, Americas. "It's not just a chance to show our customers appreciation for their business, it's also a chance to get their feedback and strengthen our partnerships."
, CEO, attended the event to share with North American companies the new business strategy that was unveiled in the spring at . Looking to create a sustainable future, will focus on creating strong business partnerships with customers and suppliers, build environmentally conscious products, and become a digital company. One result of this strategy is the new family of machines, a range of electric rough-terrain work platforms, designed to eliminate pollution and noise emissions.