2016 Chevrolet Silverado selected Canada’s “Best New Pickup” by the Automobile Journalists Association of Canada
Chevrolet was recognized by the Automobile Journalists Association of Canada (AJAC), naming the 2016 Chevrolet Silverado “Best New Pickup” in Canada.
“We’re honoured that AJAC has recognized the all-new 2016 Chevrolet Silverado as the best new pickup in Canada,” said Joe De Stefano, Chevrolet Truck Brand Manager. “This award is testament that the Silverado builds on Chevy Trucks’ legacy of dependability with a dramatic new design, advanced connectivity and enhanced customer-focused technologies that make Chevrolet the fastest growing pickup truck brand in Canada.”
To accurately determine segment winners, the Automobile Journalist Association of Canada organizes an annual TestFest event that was held at Canadian Tire Motorsport Park in October. Over 80 respected member journalists drive entries back-to-back on a series of drive routes that consist of a variety of roads that mimic the conditions that a consumer would experience in daily operation. The performance of entries is independently tested on a closed course by some of the world's top test drivers, using state-of-the-art data recording instruments. Both subjective and objective scores are combined to determine which vehicle in each category has the greatest overall scores in the marketplace.
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