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Detroit Connect to Transition Branding of Visibility Fleet Software and On-Board Tablet to Zonar

Detroit Connect has announced that it is deepening its telematics strategy by re-aligning its offerings in collaboration with Zonar Systems, Inc.

Detroit Connect will transition the branding of its Visibility Fleet Software and On-Board Tablet to Zonar. With this change, Visibility will take on Zonar’s Ground Traffic Control fleet tracking application product name, and the Tablet will assume the 2020 tablet branding. Current Visibility and Tablet customers will experience no changes in product capabilities or pricing.

The award-winning Detroit Virtual Technician on-board diagnostic system will maintain the same branding and will remain under the Detroit Connect umbrella.

In addition to the shift in product branding for Visibility and On Board Tablet, the new business arrangement calls for Zonar to assume management of all Virtual Technician subscriptions, including the renewal process, on Detroit Connect’s behalf later this year.

“There’s a significant opportunity to gain important insights through connectivity to ultimately provide a more dynamic customer experience,” said Matthew Pfaffenbach, director of telematics for DTNA. “Our arrangement with Zonar ultimately strengthens our telematics capabilities.”

Last month, DTNA and Zonar announced that DTNA became a minority investor in Zonar. DTNA and Zonar will continue to operate as separate business entities, but will leverage their new relationship to co-develop new products for DTNA’s customers.

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